Fairly priced, well-made apps for decent, hard-working people.
Software that used to cost a fortune to build now costs very little. The big platforms kept the old prices. We don't.
- A free tier you can use
- One flat price, published
- No commission
- Card fees at cost
- Your data leaves with you
Why the name. Robin of Loxley took from the rich and gave to the poor. We take the margin out of software and give it back to the people who use it.
How it pays. Flat subscriptions and fair team prices. No commission, no ads, no selling your data.
Paying too much? Tell our band of merry developers at scarlet@robinofloxley.com and we’ll see what we can do!
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MyOwnSession for therapists Open, free to start
They charge £28 to £80 a monthWe charge Free, then £10 -
MyOwnEdu for tutors Open, free to start
They charge 10% to 25%We charge 0% commission -
MyOwnTeach for language teachers Open, free to start
They charge A cut of every lessonWe charge 0% commission -
MyOwnArc for students Open, free to start
They charge Four subscriptionsWe charge Free, then $5 -
MyOwnMenu for restaurants in Japan Open, free to start
They charge ¥8,000 to ¥16,000We charge Free, then ¥4,980 -
MyOwnLingo for language learners Invite only
They charge $83.99 a yearWe charge Free, then $5 a year -
MyOwnTrader for tradespeople Open, 14 days free
They charge £39 a monthWe charge £15 a month, flat -
MyOwnReach for small businesses Waitlist
They charge From £37 a monthWe charge From £19 a month -
MyOwnLarder for households Open, free to start
They charge £5.52 a monthWe charge Free, then £2.25 a month -
MyOwnPurse for everyday money Open, free
They charge £86 a yearWe charge Free, for everyone
MyOwnSession
For therapists Open, free to start
Clients, scheduling, secure video and payments in one calm place, simple enough to run from your phone.
Why we made it
A UK therapist sees about 12 clients a week on average, making about £30K a year. Most tools try to take a big cut of this hard-earned salary. We think that’s criminal. Therapists deserve better. Here is a tool that is free to start, then when you get a few clients you can afford the monthly fee. No commission, no lock-in, and your clients remain with you.
They charge
£28 to £80 a month
per practitioner
We charge
Free, then £10
a month; free up to 7 clients
What it saves
£58.90 of every £60 session
Stripe’s card fee is about £1.10. We take nothing on top.
Their prices: WriteUpp, Cliniko and SimplePractice pricing pages, checked Aug–Sep 2026.
How we set this priceWho it’s for
-
Just starting out
Free
On placement, or seeing your first private clients.
- Up to 7 active clients
- Video, scheduling and payments
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Getting established
£10 a month
A caseload that’s building. Where most therapists land.
- Up to 12 active clients
- Text reminders as well as email
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Gaining momentum
£25 a month
Full, or filling up.
- No client limit
- Everything in Getting established
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Clinic
£79 a month
Group practices with several therapists.
- Priced per practice, not per therapist
- No client limit
What it does
Scheduling and self-booking
Clients book themselves. Reminders by email, and by text on paid plans.
Secure video
Sessions run in the browser, on any device.
Paid automatically
Fees reach your bank about two working days after each session.
Intake forms and questionnaire scores
Forms sent before the first session, and the scores you record, kept with the client.
Private by design
UK and EU data residency. You stay the data controller.
Runs from your phone
Set up in about 15 minutes. Your clients stay yours.
MyOwnEdu
For tutors Open, free to start
Booking, video lessons, lesson notes and card payments in one place. Run your whole tutoring practice and keep every penny of your fees.
Why we made it
Tutoring is big business and some platforms take a large share of every lesson, either from the teacher or their student. The platform is not that hard to build and support, so we decided to help teachers get a little bit closer to making a living wage.
They charge
10% to 25%
of every lesson
We charge
0% commission
free, or Pro £29 a month
What it saves
£496 a month more
15 students at £35 a lesson, once a week: £1,575 after a 25% marketplace cut, £2,071 on Pro.
Their prices: Tutorful, MyTutor and Tutor Hunt pricing pages, checked Aug–Oct 2026.
How we set this priceWho it’s for
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Free
£0
Everything to run a small practice.
- Up to 5 students
- Booking, video and payments
-
Pro
£29 a month
An established solo practice. The most popular plan.
- Up to 30 students
- AI lesson notes and quizzes
- £290 a year, two months free
-
Team
£79 a month
Group practices and tutoring studios.
- Several tutors
- No student limit
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Enterprise
Ask us
Large tutoring businesses and chains.
- No tutor limit
What it does
Smart scheduling
Your calendar, bookings and reminders in one place.
Video lessons with a whiteboard
A shared whiteboard in every lesson.
Notes that write themselves
AI writes up each lesson from the call.
A quiz in seconds
Practice questions for your students, drafted by AI.
Parents see progress
A portal where parents follow their child’s lessons.
Paid automatically
Card payments straight to you, with 0% commission.
MyOwnTeach
For language teachers Open, free to start
Booking, student records, packages and payments for independent language teachers with adult students online. Students see your free times in their own time zone. You pay a flat monthly fee and no commission on any lesson.

Why we made it
Plenty of language teachers find their first students on a marketplace. Fair enough: the marketplace did some work. But the commission keeps coming out of every lesson for as long as the student stays, long after the introduction was made. MyOwnTeach runs the students you already have, for a flat fee.
They charge
A cut of every lesson
for as long as the student stays
We charge
0% commission
free up to 5 students, then Pro from $7 to $19 a month, by region
What it saves
$181 a month more, in this example
40 lessons at $25: $200 of commission on a marketplace taking an example 20%, against Pro at $19 in band A. Rates differ between marketplaces and change, so check yours.
Who it’s for
-
Free
$0
Move your first regulars across. No card needed.
- Up to 5 active students
- Booking page, records and payments
- 0% commission
-
Pro
$19 a month
A full timetable, in a high-income country.
- No limit on students
- Recurring lessons and packages
- $190 a year, two months free
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Pro, band B
$12 a month
The same Pro, in an upper-middle-income country.
- $120 a year
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Pro, band C
$7 a month
The same Pro, in a lower-middle or low-income country.
- $70 a year
What it does
Every time zone
Students book in their own zone, and lessons show both.
Your own booking page
Free times, weekly lessons and packages of lessons.
Paid your way
By card through Stripe, or record PayPal, Wise, bank or cash.
About 50 currencies
Your rates, packages and receipts in yours, in your name.
Your video link
Zoom, Meet or anything else, per teacher or per lesson.
Your students stay yours
No marketplace between you, and your data leaves with you.
MyOwnArc
For students Open, free to start
Research with AI and check every claim. Answers come only from papers in your library, and every sentence links to the passage it came from.

Why we made it
Using AI to write your paper is a bad idea, but using AI to collect, sort and search your own reference library saves hours and can really improve your understanding of the subject. MyOwnArc puts the reference manager, PDF reader, AI chat and notes in one library. The tools we found cost up to $40 a month. That’s too expensive, so we charge the price of a coffee a month.
They charge
Four subscriptions
four tools that don’t talk
We charge
Free, then $5
a month for students, billed yearly; all four jobs in one
What it saves
A quarter of the price
Student is $5 a month. Elicit, Anara and SciSpace start at $10 to $12 for their cheapest full paid plans.
Their prices: public pricing pages, annual rates where offered, August 2026.
How we set this priceWho it’s for
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Explorer
Free
Try everything before you pay.
- 30 documents
- 25 cited answers a month
- 10 AI-summarised papers a month
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Student
$5 a month
Students with an academic email address.
- 500 documents
- About 2 whole-library answers a day, more on a folder; 5 deep searches a month
- Billed yearly; $7 month to month
-
Researcher
$12 a month
Serious literature work.
- Unlimited documents
- 40 deep searches a month
- Billed yearly; $15 month to month
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Lab
$10 a seat
Groups and departments.
- Shared libraries and central billing
- From 3 seats, billed yearly
What it does
Answers you can cite
Every sentence opens the exact passage in the PDF.
A library that files itself
Titles, authors and dates fill in from Crossref and OpenAlex.
Read and highlight
A PDF reader built in, with your highlights kept.
Notes that cite themselves
Type @ to cite. The APA 7 reference list builds itself.
Find what’s missing
One search across PubMed, OpenAlex, Semantic Scholar and Crossref.
Deep-search reports
A cited evidence summary on a question, from papers it finds and reads.
MyOwnLingo
For language learners Invite only
Language games that go past the basics. Eight-question rounds move your level up or down each time, with grammar as well as words.

Why we made it
Streak apps keep you on the basics and charge to take away the ads and limits. We wanted one that goes deeper on grammar and costs next to nothing: no ads, no hearts, no AI, and $5 a year for every level in every language.
They charge
$83.99 a year
Super Duolingo, to lose the ads and limits
We charge
Free, then $5 a year
every language, no ads
What it saves
$5 a year, not $48 to $168
Duolingo Max is $168, Babbel $107.64 and Super Duolingo $83.99 a year.
Their prices: US list prices for 12-month plans, checked 1 October 2026.
How we set this priceWho it’s for
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Free
$0
Complete beginners, and anyone trying it out.
- All of A1 in every language
- The daily challenge
- Start here, for first-timers
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Every level
$5 a year
Learners going past the basics.
- A2 to C1, in every language
- New languages as they arrive
What it does
It finds your level
Above 65% the next round gets harder; below 35% it eases off.
Grammar, not just words
Articles, gender, verb forms, word order and prepositions.
Stories at your level
A gloss on every word, and read aloud by your browser.
Play against friends
A daily challenge and private scoreboards.
Seven languages
German, Spanish, French, Italian, Japanese, Dutch and Mandarin, A1 to C1.
On your phone
Install it from the browser. No ads, no tricks.
MyOwnTrader
For tradespeople Open, 14 days free
Quotes, jobs and invoices for £15 a month: a calendar, VAT-ready invoices, card payments and job photos, in one app that works on your phone in the van.

Why we made it
Jobber and Housecall Pro don’t overcharge on the headline price. They hold invoicing, photos and card payments back for the tier above, and charge for every extra user. A one-person trade needs four tables and a calendar, so that’s what we built, at one flat price.
They charge
£39 a month
Jobber Core ($49), plus £23 ($29) per extra user
We charge
£15 a month, flat
a helper seat free; 14 days free, no card
What it saves
£15 with a helper, not £62
Jobber Core is £39 ($49) plus £23 ($29) for each extra user. Housecall Pro Basic is £62 ($79).
Their prices: getjobber.com and housecallpro.com, monthly billing, checked September 2026. Both bill in dollars; shown here at $1 = £0.79.
How we set this priceWho it’s for
-
On your own
£15 a month
Plumbers, sparks, joiners and every one-person trade.
- Unlimited customers, jobs, quotes and invoices
- 14 days free, no card
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With a helper
£15 a month
You and an apprentice.
- One helper seat included
- No per-user fees
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Paying yearly
£150 a year
Two months free. The only deal there is.
- Same plan, same everything
What it does
A calendar you can drag
Day and week views, and jobs that repeat.
Invoices HMRC would recognise
Sequential numbers, VAT per line at 20%, 5% or 0%.
Quotes they can say yes to
The customer taps Accept on their phone.
Paid by card on the spot
Through Stripe, at Stripe’s own rate. None of it comes to us.
Today’s jobs on a map
With reminders sent the evening before.
Works in a driveway
Added to your home screen, it opens without signal.
MyOwnReach
For small businesses Waitlist
Cold email you run yourself: your own domains and mailboxes, warm-up from day one, sequences that stop when someone replies, and one inbox for the answers.

Why we made it
We built it to replace Instantly for our own apps’ outreach. It does the same job for a third to a half of the price, sends every email through a mailbox you own, and leaves tracking off until you turn it on.
They charge
From £37 a month
Instantly, 5,000 emails ($47)
We charge
From £19 a month
6,000 emails, warm-up in
What it saves
£19 for 6,000 emails
Instantly charges £37 ($47) a month for 5,000.
Their prices: instantly.ai/pricing, checked September 2026. Instantly bills in dollars; shown here at $1 = £0.79.
How we set this priceWho it’s for
-
Free
£0
Connect a mailbox and start warm-up before you pay.
- 1 mailbox
- 300 emails a month
-
Starter
£19 a month
Against Instantly Growth at £37 ($47).
- 10 mailboxes
- 6,000 emails a month
- 2,000 contacts
-
Growth
£49 a month
Against Instantly Hypergrowth at £77 ($97).
- 50 mailboxes
- 125,000 emails a month
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Scale
£129 a month
Against Instantly Lightspeed at £283 ($358).
- 200 mailboxes
- 500,000 emails a month
What it does
Domains and DNS
SPF, DKIM, DMARC and MX written for you, and checked.
Any mailbox
Google, Microsoft 365, Zoho, Fastmail, iCloud or your own server.
Warm-up from day one
5 to 40 emails a day, in a pool tiered by domain age.
Sequences
Merge fields, A/B steps and follow-ups in the same thread.
One inbox
A reply stops the sequence and opens a deal.
Health
A daily score for each domain. Sending pauses if one goes critical.
MyOwnLarder
For households Open, free to start
What’s in the fridge, freezer and cupboards, what needs eating first, what you can cook tonight, and one shopping list for the rest. Shared by everyone at home, in English or Japanese.

Why we made it
Most kitchen apps do one part: a pantry list, a recipe library or a meal plan, and the paid tier is where sharing and planning live. A household needs the whole loop, so we joined it up, made everything that costs nothing to run free, and charge only for the AI.
They charge
£5.52 a month
Samsung Food+ ($6.99); Plan to Eat £4.70 ($5.95)
We charge
Free, then £2.25 a month
for the whole household, card fee included
What it saves
£19 a year, not £47
Samsung Food+ is £47 ($59.99) a year. Plus is £19 a year for everyone at home, and the rest is free.
Their prices: samsungfood.com/food-plus and learn.plantoeat.com, checked 7 October 2026. Both bill in dollars; shown here at $1 = £0.79. UK prices may differ.
How we set this priceWho it’s for
-
Free
£0
Everything that costs nothing to run.
- The kitchen, use-by dates and barcodes
- The planner and the shopping list
- 5 AI uses a month
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Plus
£2.25 a month
For households that cook from photos and suggestions most days.
- 100 AI uses a month, shared
- £19 a year if you pay yearly
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In Japan
¥420 a month
The same Plus, in yen, tax included.
- ¥3,300 a year
- Shop links for Japanese supermarkets
What it does
Fill it from a photo
A shelf, a receipt or a barcode. You check the list before it goes in.
Use it before it goes
Use-by dates, a use-first list and a weekly email.
Cook what you have
Recipes you can make now, or one to three things short.
Plan the week
Then send everything missing to one shopping list.
Everyone at home
Up to 8 members, each with their own diet and exclusions.
English or Japanese
Prices in pounds or yen, and links to the shops in each.
MyOwnPurse
For everyday money Open, free
Plans your way out of debt, shows your bills before payday, puts tax aside from irregular income and gets you saving. Free for everyone, and it never sells you credit.

Why we made it
Plenty of free money apps pay their way by showing you loans and cards, and the paid ones charge by the year. A planner that does the sums costs very little to run, so MyOwnPurse is free for everyone, with nothing to sell you. It does the sums and explains them: guidance, not financial advice. If you use MyOwnSession, MyOwnEdu, MyOwnTeach or MyOwnArc, it opens from there.
They charge
£86 a year
YNAB, $109 a year or $14.99 a month
We charge
Free, for everyone
no paid tier, no trial, no credit offers
What it saves
£86 a year
Against YNAB’s yearly plan. YNAB is a budgeting app and does more budgeting than MyOwnPurse does; MyOwnPurse has nothing to upgrade to.
Their price: ynab.com/pricing, checked 13 October 2026. YNAB bills in dollars; shown here at $1 = £0.79.
Who it’s for
-
Free
£0
Everyone, and all of it. Nothing locked away.
- Payoff planner and bills calendar
- Tax set-aside and savings ladder
- No ads, no credit offers
-
From another app
£0
Opens from MyOwnSession, MyOwnEdu, MyOwnTeach and MyOwnArc, signed in on the same email.
- No second sign-up
- Session and lesson payments go into the tax pot by themselves
What it does
A way out of debt
The date you could be clear, and what an extra £20 or £50 a month does to it.
Bills before payday
The tightest day before your next payday, and the bill that causes it.
Tax, put aside as you go
A percentage of each payment, beside your own estimate of the bill.
Then, savings
A small buffer, an emergency fund, then the long term.
Never sells you credit
No ads, no affiliate links, no loan or card offers.
Your data stays yours
Kept on its own, used for nothing else, gone when you delete it.